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INTERNET
SEARCH ENGINES
Web design :: Web site design development
:: Web-centric business solutions |
Can potential clients find your web site?
- Why doesn't our company's web site generate or drive new
business or potential client inquiries?
- There are virtually two billion web sites on the Internet. How
would a typical potential client not familiar with your company's
name or web site locate your company on the Internet? The potential
client would likely use one of the more popular search engines
to research and locate a service, product or information on the
Internet. Current research estimates that approximately 83% of
consumers who have Internet access will utilize a search engine
to research and locate services and products. If search engines
such as Yahoo, MSN and Google cannot
locate your web site, your site is almost invisible.
- How do Internet search engines locate and index my web site?
- Internet search engines will not automatically position your
web site. Your site must be submitted (preferably professionally
and customized) to most of the frequently utilized Internet search
engines. The search engines typically take one to two months to
accept your company's web site
- Will this increase the amount of hits on my web site?
- Yes and No. Yes, it will enhance your web site's exposure, because
having your site registered will enable potential clients to locate
your web site by typing your company's name or web site url. However,
will most of your new and unknown potential clients be familiar
enough with your company's name or web site to search for it by
name? Most likely not. It is imperative that you have professionals
analyze, generate and test the "Meta tags" in your web site.
- What are "Meta tags" and how do they increase the exposure
of my firm's web site and business?
- Meta Tags are used by search engines to accurately list your
web site in their indexes. Meta Tags and keyword generation will
allow search engines to index your site and substantially increase
your firm's search engine placement. Remember, if your web site
is not appearing in the first 3 pages of a search engine your
web site is virtually invisible.
- Ok, my web pages have professionally generated "meta tags"
and have been submitted to the search engines--what happens?
- How does having your web site appear in the first three pages
of the popular search engines sound? You will substantially increase
the number of potential and high quality leads that are specifically
looking for services that your firm provides - Nationwide and
Globally to your web site 24 hours a day, 7 days a week. The cost
to acquire those leads compared to traditional marketing initiatives
such as mailings, cold calls, and professional marketing services
is substantially lower than the search engine eMarketing placements
provided by CIS-One.
- Why are inbound or outbound links important for high ranking?
- Inbound and outbound links are critical for high page ranking
because Google's ranking system weights the web page base on the
number of quality links. The web page must link to other web sites
that are also high ranking. Linking to marketing site is one strategy,
for example,
http://www.marketingtool.com is a web marketing site
for web designers. By registering on the site, you are creating
a high quality inbound links and will improve your company’s
website ranking.
*We can guarantee search engine
placement, but we cannot guarantee sales - that is totally dependent
on your web site, your firm's capability and your position in regards
to your competitors.
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87 E. Green Street
Suite 303
Pasadena, CA 91105
TEL 626.568.2840
FAX 626.568.3298
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